Season 2: Building Meaningful Connections
Pick n’ choose from 10 simple, non-cookie cutter, fun strategies for nurturing meaningful connections in your customer journey.
This Season Of Fruit Salad Has Taken Place
Season #2 Of This Zesty Summit Has Taken Place!!
Join the waitlist to be the first to hear when registration for Season #3 opens.
Early waitlisters can also vote on the topic for Season #3.
Hosted By
Stacy Coyle
Customer Journey & Buyer Experience Strategist
Meet The Ingredients Speakers Of This Fruit Salad
Aprille Reed
She/Her
Let’s Get Personal, Personal 🎶
Email Banners That Pop In The Inbox
In this interview, Idea Strategist Aprille shares:
🍐 How she uses personalised banners to roll out the red carpet.
🍐 The key elements that go into crafting a personalised email banner.
🍐 Her simple strategy for connecting 1:1 with new subscribers and buyers.
She/Her
Samantha Burmeister
Connection Catalyst
The Icebreaking Potential Of PowerPoint Parties
In this interview, Copywriter Samantha shares:
🧊 The icebreaking power of a PowerPoint Parties & how she uses them to nurture connection.
🧊 How she gets her audience & affiliates excited to share her offers.
🧊 Her meta strategy of highlighting her expertise during a launch.
Daniela Uslan
She/Her
Pick A card!!
Inspiring Engagement Through Curiosity
In this interview, Intuitive Business Coach Daniela shares:
🥭 Her creative approach to highlighting her expertise and inspiring engagement at the same time.
🥭 Connecting with different star signs in your customer journey.
🥭 Mixing spirituality & business to craft thoughtful experiences in your business.
Mai-kee Tsang
She/Her
Cuppa Catch Ups!
Cozy Ways To Build Connection Through Visibility
In this interview, Sustainable Visibility® Mentor Mai-kee shares:
☕️ The inspiration behind Cuppa Catch Ups and how they help her deepen her relationship with her audience.
☕️ How to show up 1:1 in a sustainable way that doesn’t burn you out.
☕️ Simple ways to use visibility within your customer journey.
Deanna Seymour
She/Her
Gif IT UP!!
Adding Vibes & Personality Through Gifs
In this interview, Brand Strategist Deanna shares:
🍒 When to use branded vs regular shmegular gifs.
🍒 Effective places to sprinkle gifs into your customer journey.
🍒 Striking the balance between embracing your creativity & “being professional”.
Dama Jue
She/Her
The Show N’ Tell Experiment!
Behind The Scenes OF ThIS Connection Building Event
In this interview, Funnel Strategist Dama shares:
🥥 The inspiration behind the show n tell and the juicy details of how it worked.
🥥 How this strategy helped deepen her relationship with past buyers and introduce new people to her customer journey.
🥥 What she learned from the experiment and things she’d tweak in a do over.
Stacy Coyle
She/Her
Spinning the wheel!
Injecting fun into your customer journey
In this interview, Customer Journey Strategist Stacy shares:
🍋 The 70% open rate email - why raffles inspire engagement and spark conversation.
🍋 Why adding transparency to your raffle goes beyond just building trust.
🍋 2 easy raffle types and simple ways to use them in your customer journey.
Caitlin T.
She/Her
In this interview, Web Designer Caitlin shares:
🧭 What inspired her to create a digital scavenger hunt and how the heck it works.
🧭 How playful elements in your customer journey can double as meta ways of showcasing both your skillset and brand.
🧭 The first step she recommends for adding playful elements to your customer journey & business.
Digital Scavenger Hunts!
Adding Adventure To Your Customer Journey
Michelle Wilson Murphy
She/Her
The Legal Latte
Turning “Serious” Content Into Digestible Emails
In this interview, Attorney Michelle shares:
🍊 Structuring your newsletter into delicious sips that engage readers… no matter the topic
🍊 Strategic ways to sprinkle engagement opportunities into those emails.
🍊 Some legal must haves to build trust and connection in your customer journey.
Liz Wilcox
She/Her
Emails Made Easy!
Writing Newsletters That Make big waves
In this interview, Email Marketer Liz shares:
🍉 How you can use your newsletter to supercharge your customer journey.
🍉 Why storytelling isn’t always the best way to build connection with your readers.
🍉 Common email pitfalls to side step and what to do instead!
Meet The Host
Hey, I’m Stacy 👋 - Purveyor of customer journey & buyer experience glow ups…
… and Fruit Salad curator & mixer!!!
I’m the Irish-accented Customer Journey & Buyer Experience Strategist behind Workplace Lemonade.
Using my Sorbet-Parfait Method™, I help digital business owners experiencing growth realign their customer journey and craft high-end experiences that wow their audience.
And yes, that includes enchanting buyer experiences too!!
Answering Your Questions About This Fruit Audio Summit
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It’s a curated collection of audio only interviews on a topic. The topic of this season of Fruit Salad is building meaningful connections in you customer journey.
Registrants will get access to a collection of 10 x 20 minute audio recordings of interviews focusing on range of carefully curated topics.
The best part is that with a audio summit you can binge listen to the sessions like you would a podcast.
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On Wednesday, February 7th, registrants will receive an email with the link to the interviews and a link to access the private podcast.
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⏰ Unlimited + ongoing access to the webpage hosting Season #2 of Fruit Salad commencing February 7th, 2024.
⏰ 8 weeks access to a private podcast feed - February 7th - April 3rd 2024.
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This is your one stop pdf resource booklet with some
📕 Extra snippets from the speakers
📕 Links to free resources
📕 Info on how to connect with the speakers
📕 Plus, fun little elements of delight to explore
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Prizes for season #2 include:
🏆 Super Fun Podcast Promos by Deanna Seymour
🏆 Name-tastic Email Magic by Aprille Reed
🏆 Homepage Audit - By Caitlin from Caitie Means Business
🏆A Full Funnel Thrivecart Template Dama Jue
🏆 Sales Copy Review By Samantha Burmeister
🏆 Buyer Experience Mini Audit by Stacy Coyle
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Every listener will be automatically entered into the giveaway. The winners will be decided by a wheel of fortune.
Every listener will be given a ticket with a fruit/number and those will be on the wheel to represent you (privacy y’all).
On Friday, 16th February the host will record and share a video of the wheel being spun.
The wheel will be spun once for each prize.
Winners will be notified via email and given info on how to claim their prize.
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No problem - here are two ways of getting in touch to get your questions answered
1) Submit a question via the chat app at the bottom right of this screen.
2) Send an email to stacy@workplacelemonade.comI’ll come back to you as quickly as possible.
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